XA Model Management and Rara Avis Collaborate for Jules’ Debut

The highly anticipated Lagos Chamber of Commerce and Industry’s (LCCI) 2nd Annual Symposium Easter Festival Parade is just around the corner, and excitement is building. Scheduled for Thursday, April 17th 2025, at Movenpick hotel, Ikoyi, this year’s event, themed “Celebrating and Embracing Impactful Positive Change: Consolidating the Creative, Entertainment and Cultural Ecosystem against a Challenging Socio-Economic Environment – The Way Forward,” promises to be an unforgettable experience.

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XA Model Management: Shaping the Careers of Nigerian Models

Under the creative direction of Ovo Ogufere, XA Model Management has been instrumental in shaping the careers of Nigerian models, both locally and internationally. With a keen eye for talent and a deep understanding of the industry, Ovo has helped numerous models achieve success and recognition.

Rara Avis Model Jules Set to Slay the Runway

toffee coloured model jules

One such talent is Jules, a stunning model from Rara Avis, who is also a dancer and theatre arts graduate, who will make her debut on the runway at the LCCI Symposium Easter Festival Parade. Standing at an impressive 5’8″, with a rich toffee coloured skin, Jules is poised to make a lasting impression. With XA Model Management’s expertise and guidance, Jules is set to benefit from the partnership, gaining valuable experience and exposure in the industry.

A Star-Studded Lineup

The LCCI Symposium Easter Festival Parade will feature a star-studded lineup of guest speakers and panelists, including Alibaba, Ovo Ogufere, Dr. Yetty Ogunnubi, Aduke Gomez, Dr. Ngozi Omambala, Toki Mabogunje, Dr. Chinyere Almona and many more. It is hosted by the chairman of council and President of LCCI, Mr Gabriel Idahosa FCA. The event aims to explore ways to consolidate the creative, entertainment, and cultural ecosystem in the face of socio-economic challenges.

What to Expect

The LCCI Symposium Easter Festival Parade promises to be an exciting event, with:

  • Fashion Showcase: Witness Jules and other models sashay down the runway, showcasing the latest fashion trends.
  • Insightful Discussions: Engage with industry experts and thought leaders as they discuss ways to drive positive change in the creative, entertainment, and cultural ecosystem.
  • Networking Opportunities: Connect with like-minded individuals, industry professionals, and potential collaborators.
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Rara Avis: Nurturing Talent

Rara Avis, the renowned entertainment company, has been instrumental in nurturing talent and providing a platform for aspiring models and multihyphenate creatives to shine. With Jules’ debut, Rara Avis is set to make a significant impact on the fashion scene, solidifying its reputation as a hub for creative expression.

Don’t miss out on this fantastic opportunity to experience the fusion of fashion, entertainment, and culture. Mark your calendars for the LCCI Symposium Easter Festival Parade and get ready to be wowed by Jules’ debut on the runway!

Notable debutant screenwriters at the 2025 Sundance Film Festival

At the 2025 Sundance Film Festival, notable debutant screenwriters included Hailey Gates (Atropia), Rashad Frett (Ricky), and Lin Que Ayoung (co-writer of Ricky), as well as the fellows selected for the Screenwriters Lab and Screenwriters Intensive programs. 

Hailey Gates: wrote and directed “Atropia,” which won the U.S. Grand Jury Prize: Dramatic. Rashad Frett: directed and wrote “Ricky,” which won the Directing Award: U.S. Dramatic, and was co-written by Lin Que Ayoung.

Sundance Film Festival

Sundance Screenwriters Lab and Intensive Fellows:

  • The Sundance Institute announced the fellows selected for the 2025 Screenwriters Lab and Screenwriters Intensive programs. 
  • These programs provide emerging artists with a space to develop their first and second independent features. 
    Fellows include:
  • Andrea Ellsworth 
    Joanne Mony Park 
    Catalina Torres 
    Melina Valdez 
    Kasey Elise Walker 

    Other notable debut films:
  • “By Design”: written and directed by Amanda Kramer. 
  • “Lurker”: written and directed by Alex Russell, who previously wrote for “The Bear” and “Beef”. 
    “Sorry, Baby”: written and directed by Eva Victor. 
  • “Together”: written and directed by Michael Shanks. 
    “Love, Brooklyn”: directed by Rachael Abigail Holder. 
    “Bubble & Squeak”: directed by Evan Twohy. 
    “Bunnylovr”: directed by Katarina Zhu. 
    “Kiss of the Spider Woman”: written and directed by Bill Condon. 

Crafting Captivating Content

10 Proven Strategies to Engage Your Audience

artist thinking about strategies

In today’s digital age, content plays a vital role in capturing the attention of our desired audience. With the ever-increasing demand for online information, it’s becoming increasingly challenging to create content that truly resonates.

As content enthusiasts, We’ve explored various content strategies and identified the top 10 most effective techniques to captivate your audience.

  1. Audience Insight: Understanding your target audience is crucial. Research their interests, pain points, and preferences to craft content that speaks directly to them.
  2. Compelling Storytelling: Share your brand’s history, highlight customer success stories, or convey your message through narratives that inspire and engage.
  3. Quality Over Quantity: Focus on creating well-researched, engaging, and informative content that adds value to your audience.
  4. Visual Appeal: Incorporate high-quality images, videos, and infographics to break up text and enhance engagement.
  5. Content Revival: Breathe new life into existing content by repurposing and updating it to make it relevant to current trends.
  6. User-Generated Content: Encourage customers to share their experiences, photos, or videos featuring your brand, showcasing social proof and building trust.
  7. Interactive Content: Engage your audience with quizzes, polls, and surveys that encourage participation and increase engagement.
  8. Influencer Partnerships: Collaborate with influencers in your niche to expand your reach and tap into their existing audience.
  9. Search Engine Optimization: Ensure your content is optimized for relevant keywords, meta descriptions, and image optimization to increase online visibility.
  10. Performance Analysis: Track your content’s performance to understand what works and what doesn’t, adjusting your strategy accordingly.
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By incorporating these proven content strategies, you’ll be well on your way to crafting captivating content that resonates with your audience and achieves your content goals.

Image Credits: Freepik

Recounting Notable Debuts

Debutant Spotlight

  • Nollywood Newcomer: Nigerian actress, Oyin Orija, makes her film debut in the highly anticipated movie, “The Village Girl”.
  • Music Maestro: Emerging artist, Tems, releases her debut album, “For Broken Ears”, to critical acclaim.
  • Literary Launch: Debut author, Chigozie Obioma, publishes his first novel, “The Fishermen”, to rave reviews.

Global Debutant News

  • Film Debut: Actor, Daniel Kaluuya, makes his production debut with the film, “The Upper World”.
  • Music Release: Singer-songwriter, Olivia Rodrigo, releases her debut single, “Drivers License”, which breaks multiple records.
  • Theater Debut: Playwright, Jeremy O. Harris, makes his Broadway debut with the play, “Slave Play”.